Corporate Headquarters for Shandong Yinshengtai Group
Facing the sea, the building extends horizontally with the shoreline, echoing the topography and the surrounding buildings. The original building has a part of terrace on the sea side, so the design extends the greenery on the ground in layers towards the roof to integrate the building into the surrounding environment. Facing the city, the view frame approach continues to be used in the facade. Distinguished from the coastal facade, the view frame here to showcase itself to the city .
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The floor area, the building height and the protruding part at the top are all very tightly constrained. The specificity of the location makes the project the focal point of the visual center, both from the sea and from the city. It is also a perfect place to view the scenery. In this way, the idea becomes clear in the process of rounds of design deduction, which extending the building slabs in line with the surrounding shoreline, with the sea view windows set between slabs like floating boxes.
Seaside, Office building, Table-flap, Transverse line, Glass
The selection of materials follows a simple and atmospheric style. Glass, stone, dark metal, the overall building materials are controlled within three choices. The dark reflective glass is as large as possible from the bottom to the top; to increase the stability of the building, stone should reflect the heaviness of the form, clean and weighty, taking into account the erosion of the facade by wind and rain, the stability of the material itself and its self-cleaning ability are also important.
Two years ago, on an early spring morning, standing on the project base, people were drawn to the distant sea level by the Wheat Island connected to the land by a bridge. The cascading waves soothingly and lazily surged towards the shore, and there was great beauty in heaven and earth without saying a word. How to echo the texture of the natural environment in the urban area and create an orderly facade in dialogue with it became the most important issue to be solved in this project.
The project started in Qingdao in 2018 and was completed and put into use in March 2020.
The entire building is embedded in the coastline, extending the building to conform to the surrounding shoreline, echoing the terrain and surrounding buildings. The facade lines increase the overall agility, and the independent frame effect makes the building clear and transparent, forming a good visual landscape effect.
Spatially, there is a two-story height difference from the northeast to the south side of the base where the building is located. In order to dissolve the disparity of building volume in different directions, a sunken plaza is added along the urban area. The setting of the sunken square increases the circulation of the building space, so that the two auras of the city's "noise" and the sea's "floating sense" are no longer colliding in the building, but intertwining and flowing.
On the west side of the base was the noisy city, on the east side was the endless sea. The building was located between them, in the spatial wrestling field between the "city" and the "sea", feeling the tension of the two spatial boundaries testing each other, which brought a unique spatial experience to the base. The building is set above the shoreline, like a mountain rock hidden between the trees, not wrapped up in either of the two atmospheres.
Image#1:Photographer Tengyuan Design,2018. Image#2:Photographer Tengyuan Design,2018. Image#3:Photographer Tengyuan Design,2018. Image#4:Photographer Tengyuan Design,2018. Image#5:Photographer Tengyuan Design,2018.
Rencent Office Center Corporate Headquarters has been a Silver winner in the Architecture, Building and Structure Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Tengyuan Design was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Rencent Office Center Corporate Headquarters.
Journalists and media members can enrich their content with our press releases on Tengyuan Design, available for free use. 1 press releases are now available for immediate access by journalists.
Tengyuan Design unveils the Rencent Office Center, a stunning corporate headquarters, located between the city and the sea, offering a unique spatial experience. Completed in March 2020, the project stands out for its innovative design and exceptional visual impact.
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