BLS World
Trade Center for SEA Design
The project features a 268m high tower, which is intended to offer unparalleled office space and luxury hotels in Eastern China and to drive the prosperity of Haining by redefining its city skyline. The unique formal design of the tower building and its distinctive Sky Lobby and Sky Observatory create a captivating landmark in downtown Haining. Embracing the glorious cityscape outdoors, the project will promote and witness the city's vigorous future growth.
Download Press Kit № 142350
Download Press Kit № 142350 Trade Center for SEA Design by SEA Design Group to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At architecture|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
- Credit the work's creator and/or photographer.
- Mention architecture|newsroom as your source.
- Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.
Let’s Collaborate: Your stories matter. architecture|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
BLS World by SEA Design Group
Download 1800 Pixels JPEG Image.
Trade Center by SEA Design Group
Download 1800 Pixels JPEG Image.
SEA Design Group BLS World
Download 1800 Pixels JPEG Image.
SEA Design Group Trade Center
Download 1800 Pixels JPEG Image.
SEA Design Brand Logo
Download 1800 Pixels JPEG Image.
BLS World Trade Center Press Releases
Access press releases crafted for BLS World in these languages: English.
BLS World Trade Center Media Articles
Leverage our ready-to-publish articles on BLS World, offered in a range of languages: Spanish, Japanese, Russian, Hindi, Chinese (Mandarin), English, German, French, Portuguese, Dutch, Korean, Indonesian, Turkish, Arabic (Standard) and Italian.
Unique Properties
Based on a strategy of balancing economy with urban context, art, technology and nature are incorporated into the 268m-high tower, hence generating a series of novel, fun spaces. The architects deepened the design to enhance flexibility, variability and fusion between spaces, and resorted to parametric design approaches to ensure the compatibility between the high-cost, long-lifespan spaces and constant technological development, so as to open a new chapter for CBD-based landmark architecture.
Tags
BLS Group, tower design, city landmark, Sky Observatory, mixed-use commercial complex, the tallest building in Haining, Haining Medium Center, Juanhu Lake landmark, ultra high-rise building, Sky Lobby
Production Technology
The tower adopts an all-glass curtain wall system, to enhance the building's integrality. The alteration between transparency and opaqueness of curtain walls offers flexibility for blocking or bringing in outdoor environment, and the plug-in unitized curtain wall system helps save energy. The podiums apply a curtain wall system of glazing and perforated aluminum sheets, showing a contrast of solidness and lightness. Parametric design methods render a dynamic and expressive architectural image.
Design Challenge
The project is an ultra high-rise complex integrating a five-star hotel, BLS headquarters, office of Haining Medium Center, and an international banquet center. The various functions lead to complicated and interweaving circulation routes in the basement and complex vertical traffic of the tower. Therefore, the main challenge is how to build a convenient and efficient internal and external circulation system, so as to ensure the convenient, orderly operation of various building functions.
Project Duration
PROJECT DURATION: 2019.12-2023.12 Location: Southeast of the intersection of Haizhou East Road and Zonghai Road, Haining, Jiaxing City, Zhejiang Province, China
Operation Flow
The project comprises a tower and several podiums. The 51-floor tower mainly accommodates offices and a five-star hotel. The hotel is set on the higher levels, featuring a "SKy Lobby" and a "Sky Observatory" set at a height of 222.8 meters, which offers 360-degree aerial views of the cityscape. The podiums include commercial facilities, a conference center and a media center. The whole complex is a mixed-use cultural & business center that integrates ecology, industry, tourism and leisure.
Research
Located in Haining, the project is a landmark-oriented development, aiming to establish a leading architectural system, create a vigorous display surface for the city, as well as accelerate the development of the surrounding areas. Based on the integration of conference & exhibition center, world-class commercial center, leisure facilities, 5 star hotel and 5A-class office building, as well as a new architectural design concept, the project will perform an exemplary effect.
Inspiration
BLS World Trade Center is a large mixed-use complex intended to offer unparalleled workspace and luxury hotel in Eastern China, and to stimulate the growth and vitality through redefining Haining's city skyline. The tower building soars upwards into the sky, showing the beauty of strength. The neat curtain walls are rhythmic and dynamic, and the iconic tower crown shaped by the upward-stretching building form echoes the city's rapid economic growth.
Image Credits
SEA Design
Project Overview
BLS World Trade Center has been a Silver winner in the Architecture, Building and Structure Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
SEA Design Group was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work BLS World Trade Center.
SEA Design Group Press Releases
Journalists and media members can enrich their content with our press releases on SEA Design Group, available for free use. Journalists can access 1 press releases immediately, ready for your use.
SEA Design Group Unveils BLS World Trade Center in Eastern China
SEA Design Group introduces the BLS World Trade Center, a groundbreaking mixed-use complex redefining Haining's city skyline with unparalleled workspace and luxury hotel facilities. The project is set to be completed by December 2023.
SEA Design Group Newsroom
Discover outstanding design and award-winning initiatives in the SEA Design Group Newsroom.
