Track of Time
Watch Store for Hers Interior Decoration Industry Limited
To provide VIPs with an exclusive shopping space, the project is conceived with a highly luxurious, private plan. The materials and colors showed stability and modesty in each area. Upon entering, visitors will be able to feel a greater variety of atmosphere than that of a typical shopping space. It is also worth mentioning that the designer used digital cut faux paint to create stone art installations. Visitors can wander through the gallery-like space before purchasing the exquisite collectibles.
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Track of Time by HERS INTERIOR DECORTION INDUSTY Limited
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Watch Store by HERS INTERIOR DECORTION INDUSTY Limited
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HERS INTERIOR DECORTION INDUSTY Limited Track of Time
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HERS INTERIOR DECORTION INDUSTY Limited Watch Store
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Track of Time Watch Store Media Articles
Utilize our prepared articles to feature Track of Time, available in the languages: Chinese (Mandarin), German, French, Portuguese, Dutch, Hindi, Italian, English, Spanish, Korean, Indonesian, Japanese, Russian, Turkish and Arabic (Standard).
Unique Properties
Through the polystyrene stone artwork, the designer injected a brand-new atmosphere into the space. Rather than just an exhibition, the designer focused on the atmosphere of the space that leads to the feeling of the products. By planning the path, texture, and configuration, visitors are guided to the products. The interior design not only expresses the brand's emphasis on texture and depth but also provides visitors with a high level of privacy and VIP privilege like an art gallery. Surrounded by a cozy atmosphere, each visitor can find the ideal piece of collection more smoothly.
Tags
Commercial space, Fine display, Grayscale Modern, Track of Time, Modernity.
Production Technology
Digitally cut polystyrene. Stainless steels. Melamine. Cabinets. Tiles. Linear lighting bar. Modeling light fixture.
Design Challenge
The challenge was to integrate the luxury brand tone into the space while showing strength and texture through materials and layout. The designer used gray as the main tone and used faux stone installation art to reflect the imagery and characteristics of the space. Moreover, under the continuation of the same tone and different materials, the elements such as mirrors, lamps, titanium plating, melamine, and tiles outline a varied grayscale texture. In this way, the spatial intensity is strengthened and the spirit of the brand is embodied in the comprehensive conception of deep and light.
Project Duration
The project finished in September 2021 in Taiwan.
Operation Flow
The original base is a square space for exhibition and sales. The design of this project is to present a gradual change of spatial atmosphere with distinctive layering and various undulations through ingenious planning. Firstly, the designer configured the exhibition and sales space with an open plan. Then, through the staircase setting, the path of space is no longer tedious. Finally, the main tone of gray stainless-steel panels, gray mirrors, and melamine panels inject a unique atmosphere of the same tone and different materials into the space.
Research
As a venue for fine watches and luxury goods, the designer created a grand atmosphere of restrained luxury through a variety of grayscale tones. To create a relationship between the environment and the products, the designer delicately carved out the image of 'time' through symbols such as 'passing' and 'track'. Meanwhile, the linear lighting, grayscale melamine panels, and faux finishes gradually lead visitors into an immersive shopping experience. The shopping space not only focuses on the products but also brings out a more intuitive brand tone and tension through space planning.
Inspiration
The design of the space interprets the interrelationship between space and exhibits through the interweaving of imagery and figurative meanings. The theme is brought out through the extreme, sophisticated, and unique characteristics of a luxury boutique. Firstly, the design is laid out in grey tones, followed by a subtle spread of different materials to bring out the diverse artistic aspects between 'fine watches' and 'time'.
Image Credits
HERS INTERIOR DECORATION INDUSTRY Limited Company
Project Overview
Track of Time Watch Store has been a Bronze winner in the Interior Space and Exhibition Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
HERS INTERIOR DECORTION INDUSTY Limited was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Track of Time Watch Store.
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