Petit Potato
Bar and Restaurant for Hashtag Theory Inc.
Enchanted Escape to Surreal Biophilia transforms a downtown Toronto bar and restaurant into a surreal, nature inspired retreat. The design contrasts urban rigidity with organic forms, layered textures, and dynamic lighting, creating immersive zones like the Luminous Lagoon, Ethereal Forest, and Spiritual Cave. Each space offers a distinct sensory journey, blending biophilic and fantastical elements.
Download Press Kit № 164023
Download Press Kit № 164023 Bar and Restaurant for Hashtag Theory Inc. by Long Wu to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Petit Potato by Long Wu
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Bar and Restaurant by Long Wu
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Long Wu Petit Potato
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Long Wu Bar and Restaurant
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Hashtag Theory Inc Brand Logo
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Unique Properties
Located on Bay Street in downtown Toronto, this bar and restaurant contrasts the dense urban landscape of glass towers and corporate bustle. Divided into three zones, Luminous Lagoon, Ethereal Forest, and Spiritual Cave, it offers a sensory escape through organic forms, layered textures, and dynamic lighting. Blending fantasy and nature, this biophilic retreat near major transit hubs and luxury retail transports guests from city chaos into tranquility.
Tags
Biophilic, Surrealism, Lighting, Organic, Aquatic, Dreamlike, Restaurant Design, Bar Design
Production Technology
The design of Enchanted Escape to Surreal Biophilia was realized using 3D modeling and rendering software through a variety of different designs. Materials like textured tiles, reflective metals, and natural wood were chosen for their tactile and visual impact. Dynamic lighting with smart controls enhances the immersive atmosphere. The upside-down plant installations, achieved through trial and error, required innovative structural solutions, with multiple prototypes tested to balance stability and visual impact, refining the design for both aesthetic and safety.
Design Challenge
Lighting had to shift atmospheres without overwhelming the space. Existing structural columns were creatively transformed into tree-like forms, blending with the environment. The upside-down plant installations needed careful placement to defy gravity and align with the lighting scheme.
Project Duration
Started: May 2023 Completed: August 2024 Location: Downtown Toronto Bay Street
Operation Flow
The design of Enchanted Escape to Surreal Biophilia creates an immersive experience, transporting guests from the fast-paced Bay Street atmosphere into a serene, otherworldly retreat. Through dynamic lighting, organic forms, and surreal elements, the space fosters a sense of wonder and tranquility. Easy navigation and distinct zones, like the Luminous Lagoon and Ethereal Forest, guide guests on a journey that evolves throughout their visit. The lighting subtly shifts to enhance mood, ensuring each visit feels unique, personal, and deeply engaging.
Research
The project aims to create an immersive bar and restaurant that contrasts the rigid urban environment of downtown Toronto with nature-inspired, surreal design elements. Zones like the Luminous Lagoon, Ethereal Forest, and Spiritual Cave foster relaxation and escape, blending biophilic design with fantasy. Organic forms, dynamic lighting, and layered textures offer patrons a journey through tranquil, nature-infused spaces. The design strikes a balance between providing a retreat from the city's hustle and maintaining functional spaces for dining and social interaction.
Inspiration
The design for Enchanted Escape to Surreal Biophilia draws inspiration from: 1. Biophilic Design and Surrealism: Drawing from nature's inherent tranquility, the design incorporates organic shapes and textures to evoke a sense of escape. Inspired by surrealism, the space merges fantasy with reality, creating an immersive, dreamlike atmosphere that connects guests to a reimagined natural world. 2. Aquatic Inspiration: Lighting and reflective surfaces mimic the fluidity of underwater environments, enhancing the surreal ambiance and providing a calming, otherworldly experience.
Project Overview
Petit Potato Bar and Restaurant has been a Bronze winner in the Interior Space and Exhibition Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Long Wu.
Bronze Recognition
Long Wu was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Petit Potato Bar and Restaurant.
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