Virg Casa Headquarters

Exhibition Hall for TOPWAY DESIGN

Located in Foshan, China, this four storeys project is renovated from an old building. It serves for multiple purposes, which integrates exhibition space, workplace and corporate culture display space, etc. 1F and 2F are respectively used for displaying imported products and Virg Casa’s own-label products, while 3F and 4F function as working and reception spaces. The interior space follows the open architectural design, with functional areas freely arranged alongside axes, which extends the line of sight.

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Virg Casa Headquarters by Xiaoshui Li amp Zhike Wang

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Exhibition Hall by Xiaoshui Li amp Zhike Wang

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Xiaoshui Li amp Zhike Wang Virg Casa Headquarters

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Xiaoshui Li amp Zhike Wang Exhibition Hall

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Virg Casa Headquarters Exhibition Hall Press Releases

Our Virg Casa Headquarters press releases are ready in languages: English, for your convenience.

Virg Casa Headquarters Exhibition Hall Media Articles

Explore our ready-to-use articles on Virg Casa Headquarters, available in multiple languages: Hindi, French, Spanish, Japanese, Russian, Turkish, Arabic (Standard), Korean, Chinese (Mandarin), Indonesian, Italian, German, Portuguese, Dutch and English, for your feature stories.

Unique Properties

Through fusion of art and technology as well as incorporation of most frequently used materials into interpretation of scenes, the design injects vitality into products and can evoke visitors' imagination with an open spatial form. The areas that display imported products from Italian brands including Ferrari are characterized by coordinated combination of materials, hues and furnishings, which reproduce the pioneering display art at Milan Furniture Fair.

Tags

VIRG casa, Headquarters, Ceramic, Renovation, Commercial

Production Technology

As a "building material capital", Foshan enjoys a unique advantage in the Research and development and customization of new materials. A large number of modern and new building materials are used in the project, such as stainless steel, acrylic glass, artistic cement paint, cement brick and ceramic plate. While designing the "City of the Future" on the 2nd floor, the design team took the bearing capacity of floor slabs into account, and hence chose lightweight stainless-steel materials for production.

Design Challenge

While designing the "City of the Future" on the 2nd floor, the designers took the bearing capacity of floor slabs into account, and chose lightweight stainless-steel for production. However, the designers encountered with great difficulties during the production. Since the stainless steel is so hard that is suitable for making linear splicing and geometric shapes, it can only be processed by linear cutting, welding and machine polishing rather than getting the copies from the grotesque molds.

Project Duration

Start time: December 2018 Completion time: April 2019 Location: Foshan City, Guangdong Province, China

Operation Flow

Renovated from an old building, the project consists of four storeys. It serves for multiple purposes, which integrates exhibition space, workplace and corporate culture display space, etc. 1F and 2F are respectively used for displaying imported products and VIRG casa's own-label products, while 3F and 4F function as working and reception spaces. The interior space follows the open architectural design, with functional areas freely arranged alongside axes, which extends the line of sight.

Research

VIRG casa, is a brand that sells upscale Italian tiles and also provides bespoke Italian-style full-house furnishing solutions with its own supply chain. The brand entrusted Topway Design to create its headquarters situated in Foshan. From architecture to landscape and interior space, Topway Design offered all-round design solutions. Based on the concept of "Home of the Future", the design team created a unique HQ image for the world-class brand, which blends humanism with technology perfectly.

Inspiration

The brand entrusted Topway Design to create its headquarters situated in Foshan. Renovated from an old building, the project consists of four storeys. Based on the concept of "Home of the Future", the design team integrates the brand's Italian DNA with Oriental artistic conception, and created a unique HQ image for the world-class brand, which blends humanism with technology perfectly.

Image Credits

Photography: Ouyang Yun

Project Overview

Virg Casa Headquarters Exhibition Hall has been a Golden winner in the Interior Space and Exhibition Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Golden Recognition

Xiaoshui Li & Zhike Wang was recognized with the coveted Golden A' Design Award in 2020, a testament to excellence of their work Virg Casa Headquarters Exhibition Hall.

Xiaoshui Li & Zhike Wang Press Releases

Discover Xiaoshui Li & Zhike Wang's journey through our press releases, available for all press members and journalists to use without restrictions. Available now: 1 press releases ready for immediate access by journalists.

Virg Casa Headquarters: A Fusion of Italian DNA and Oriental Artistic Conception

The brand entrusted Topway Design to create its headquarters situated in Foshan, China, which blends humanism with technology perfectly. The project was completed in April 2019, and it integrates exhibition space, workplace, and corporate culture display space.

Xiaoshui Li & Zhike Wang Newsroom

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