Family Park
Neobio

Family Park for PIG DESIGN

Located in Jinhua, Zhejiang Province, China, the client Benjamin Moore commissioned Ndb Design Studio to conceive a showroom and experiential space. The design broke the conventional display modes of showrooms, but tried to combine products and art in an experimental way and reshape the overall spatial scenes for experience, purchasing and communication, thereby turning the 10m2 space into a place with attitudes and full of impromptu surprises. The overall design shakes off presets, but instead adopts an experimental approach to embrace uncertainties and return to the simplicity of life.

PIG DESIGN 2022 Agency Silver Press Kit № 134783

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Download Press Kit № 134783 Family Park for PIG DESIGN by PIG DESIGN to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Neobio by PIG DESIGN
Neobio by PIG DESIGN

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Family Park by PIG DESIGN
Family Park by PIG DESIGN

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PIG DESIGN Neobio
PIG DESIGN Neobio

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PIG DESIGN Family Park
PIG DESIGN Family Park

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Image attributions can be found in the Image Credits Section.

PIG DESIGNBrand Logo
PIG DESIGNBrand Logo

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Please check the Image Credits Section for photo acknowledgements.

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Neobio Family Park Press Releases

Availability alert: Press releases for Neobio in languages including English.


Press Kit
Neobio Family Park Media Articles

Access our collection of Neobio articles, ready for use and offered in languages: Dutch, Indonesian, Turkish, Korean, Spanish, Italian, German, French, Portuguese, Hindi, Arabic (Standard), Japanese, Russian, Chinese (Mandarin) and English.


Unique Properties

The city is a system of intertwined networks within a limited area, meticulously interlocking and overlapping and dispersed. As history advances and cities expand, the form of architecture is changing. Early architecture served religion, power and wealth, and elites. Today the form of architecture and the objects it serves are changing, more diversified, subdivided, with the gradually-blurring functional boundaries, and the constantly-changing subjects of application.

Tags

PIG DESIGN, Family Park, Parent-child Play Area, NEOBIO in Shenzhen, Li Wenqiang

Production Technology

Main Materials: Ceramic Tile, Aluminum, Terrazzo, Stainless Stone, Wallpaper, Acrylic, Leather, Carpet, Metallic Paint

Design Challenge

The original building facade was formed by framed glass structure. It was hard to install one sheet of aluminum on the facade with a height of 15m and an area of 500sqm, for the lack of fulcrums to support the structure. The building reveals an arc-shaped image, and its original boundary could not be broken, hence posing a big challenge to structural calculations and construction process.

Project Duration

Started in 2020.3 Finished in August 2020 Location: One Avenue, Futian District, Shenzhen, China

Operation Flow

The 7m high pacifier symbol centered on the front of the building alludes to the spatial core of the growth of juvenile form. The semi-circular arc of the entrance and the reverse semi-circular arc above form an upward growth trend in terms of visual dynamics, The outdoor space is a set of installations. This set of cellular water droplets foreboding cellular reproduction, duplication and division of the vitality of life.

Research

By looking for the position of the original architectural periphery beams and non-glass surfaces for firefighting ventilation where metal grilles can be opened, the design team found that there are structural supporting beams and columns inside the grilles. Based on these fulcrums, they created steel frames and attached them to the structures, thus ensuring good stability and effectively avoiding going beyond the architectural boundary.

Inspiration

The project is located in Futian District, Shenzhen. The 7m high teat symbol at the center of the front facade represents the growth of children, which is the core of the space. The arc-shaped entrance and the reversed arc above creates a strong visual effect of growing upwards, leading kids to a free "kingdom" in the city. A set of installations is arranged in the outdoor space, and the shapes mimic the growth, variation and division of cells and echo the building.

Image Credits

SFAP

Project Overview

Neobio Family Park has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

 Award Logo
Silver Recognition

PIG DESIGN was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Neobio Family Park.

DesignPRWire
PIG DESIGN Press Releases

Media members, dive into our press releases on PIG DESIGN's work, ready for you to use and enhance your journalistic content. Available now: 1 press releases ready for immediate access by journalists.


NEOBIO Family Park: A Unique Urban Oasis for Children in Shenzhen

PIG DESIGN unveils NEOBIO, a groundbreaking Family Park in Futian District, Shenzhen, designed to inspire and nurture the growth of children in an urban setting.


Newsroom
PIG DESIGN Newsroom

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