Yinno Unico

Boutique Store for MMC Design

Geometry of traditional religious buildings like the Parthenon and the Great Pyramid elements were used in this design. Based on the site's characteristics, geometric shapes are stacked to fulfill the store's basic functions for display, fitting, storage, etc. Besides, simple materials were adopted to highlight the incomparable power of geometry. Geometric aesthetics contains the secrets of the universe, and also expresses human's respect for nature. The time axis and eternal forms help stabilize the space's cycle, allowing customers to be emotionally immersed in the physical space.

Download Press Kit № 142344

Download Press Kit № 142344 Boutique Store for MMC Design by Chen Linping to access high-res images, essential texts, translations, and exclusive interviews—all in one.

Available Now for Your Next Story

At architecture|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.

Please Note:

• Credit the work's creator and/or photographer.
• Mention architecture|newsroom as your source.
• Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. architecture|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.

Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.

Yinno Unico by Chen Linping

Download 1800 Pixels JPEG Image.

Boutique Store by Chen Linping

Download 1800 Pixels JPEG Image.

Chen Linping Yinno Unico

Download 1800 Pixels JPEG Image.

Chen Linping Boutique Store

Download 1800 Pixels JPEG Image.

MMC DesignBrand Logo

Download 1800 Pixels JPEG Image.

Yinno Unico Boutique Store Press Releases

Press releases for Yinno Unico are now accessible in these languages: English.

Yinno Unico Boutique Store Media Articles

For immediate use: Yinno Unico articles, available in languages such as Russian, Chinese (Mandarin), Turkish, Arabic (Standard), Italian, German, French, Portuguese, Dutch, Korean, Indonesian, English, Japanese, Spanish and Hindi, to enrich your content.

Unique Properties

The staircase, as a bridge connecting 1F and 2F, needs to guide consumers to the upstairs in an intriguing way. With rigorous proportions and geometric shapes, the stairs are enlarged step by step from the side and aerial views, thus creating a vertical, intensive and guiding visual focus whist creating a rhythmic aesthetic.

Tags

Boutique Store, YINNO UNICO, MMC DESIGN, Red, Staircase, Geometric Construction

Production Technology

Conventional commercial spaces tend to adopt a variety of materials and colors to catch the eyes of consumers. However, excessively rich scenes may produce an adverse effect and waste resources. In light of this fact, this project employed wear-resistant and seamless micro cement, to simulate the texture of Pentelic marbles widely used in ancient Greek temples, and to prolong the life span of the space and effectively control construction cost.

Design Challenge

The greatest challenge was how to break conventional commercial space design. Traditional commercial space design often centers on the space's marketing purposes or defines the space with a conventional or trendy style, which results in tedious space. For this project, the design team challenged the style and design of conventional commercial spaces, and conceived a more vivid space that allows customers to perceive the brand's values. In addition, how to express the unique character of the space through the selection of materials and colors was another challenge.

Project Duration

PROJECT DURATION: 2021.08.31-2022.05.09 Location: Hangzhou, China

Operation Flow

The designers didn't deliberately divide the functional areas in the store, but used various geometric shapes to fulfill its functions such as display, fitting and storage. Symmetricalaxes at horizontal and vertical levels and the stairs at the end of the space show the aesthetics of geometry and order, and form a multi-dimensional physical space that offers an immersive experience and evokes customers' emotions.

Research

Micro cement was applied to imitate the texture of Pentelic marbles widely utilized in ancient Greek temples. In this space formed by geometrical structures, lighting is used to introduce nature. Under the lighting, the porcelain-like delicate spatial texture and the red curved steel island forms a contrast in colors and materials, which endows the space with perceptible vitality in an artistic way. The simple colors and materials visually amplify the space, while also improving its sustainability.

Inspiration

Triangles and rectangles bring the space geometric changes while producing a certain order. Geometric aesthetics contains the secrets of the universe, and also expresses human's respect for nature and the spirit of exploration. By playing the game of "building blocks" from the perspective of children, the design team created a pure multi-dimensional space, which is a romantic expression of eternity via divine geometry.

Image Credits

HAMO VISION / Ye Song HAMO VISION / Liang Zheng Xing

Project Overview

Yinno Unico Boutique Store has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Silver Recognition

Chen Linping was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Yinno Unico Boutique Store.

Chen Linping Press Releases

Explore the world of Chen Linping through our press releases, designed for media members to use freely and enrich your content. For immediate journalistic use: 1 press releases are available right now.

Yinno Unico: A Geometric Boutique Store Designed by Chen Linping

Chen Linping's MMC DESIGN Unveils the Unique Geometric Aesthetics of Yinno Unico in Hangzhou, China

Chen Linping Newsroom

Chen Linping Newsroom is your gateway to exploring acclaimed design and award-winning works.