Colmo Ai Home
Terminal Image Design for Shanghai COLMO home appliances Co., Ltd
This project builds an integrated ideal life picture based on the same brand and intelligent linkage of all categories of household appliances from multiple dimensions such as minimalist color, multi-material and visual imprint. With the unified theme of the scene, the integration of product technology and art of living gives users a practical smart interactive experience to enhance the connection between space, products, and consumers, improving their perception of quality home life and inspiring their emotional recognition and empathy.
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Colmo Ai Home by RE amp DER DESIGN PLC
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Terminal Image Design by RE amp DER DESIGN PLC
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RE amp DER DESIGN PLC Colmo Ai Home
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RE amp DER DESIGN PLC Terminal Image Design
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Shanghai COLMO home appliances Co LtdBrand Logo
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Colmo Ai Home Terminal Image Design Media Articles
Access our collection of Colmo Ai Home articles, ready for use and offered in languages: Korean, Japanese, Russian, Hindi, German, French, Portuguese, Chinese (Mandarin), Turkish, Arabic (Standard), Spanish, Indonesian, Italian, English and Dutch.
Unique Properties
As the first whole house intelligent family scenario experience center worldwide, this project, based on the brand positioning, story and design concept, achieves the perfect integration of AI household appliances and modern home space from minimalist colors, multiple materials, visual elements and other aspects, and builds a super scenario which intelligently links the whole home, providing elite customers with a solution to full scene smart life.
Tags
Super scenario, Interaction between human and scenario, Whole house Intelligence, Smart life, Immersive experience
Production Technology
Based on the concept of the New Bauhaus, this project is designed with a simple style and integrates wisdom into living. The comparison and combination of different materials including marble, metal and glass enrich the space, which also leads to a more layered visual and tactile experience. Considering productfeatures and spatial layout, the project utilizes concave and convex, dislocation, etc. to subtly separate the space when keeping spatial and visual continuity.
Design Challenge
As the first whole house intelligent family scenario experience center worldwide, this project sheds the independent combination pattern of traditional household appliance experience commercial space, and adopts the distributed wire drive technology to construct an integrated ideal life scenario intelligently linking appliances of the same brand, realizing a themed scenario, emotional interaction and intelligent whole house to bring users at home a practical intelligent interactive experience.
Project Duration
This project was designed and developed in Hangzhou in December, 2020. It was launched and displayed in the headquarters of COLMO, Guangzhou, in May, 2021.
Operation Flow
This project extracts the triangle symbol M from COLMO and applies it to the spatial layout, which forms an extended visual effect to spur customers to explore the space and optimizes the traffic flow to enriches user experience. The central air-conditioning control system that links other appliances of the same brand, together with the construction of a themed whole house intelligent scenario, provides an intelligent and convenient interactive experience for users.
Research
COLMO, a high end brand of AI technology, is developed by Midea Group, one of Fortune Global 500, for strategictransformation. Focusing on high end consumers that have a view of globalization as well as a good taste,pay attention to comfortable, convenient life and enjoy intelligent technology, the brand integrates core AI technology into high end household appliances and unleashes rationality with simple design, leading the new blending of life scenario of modern elites and life aesthetics.
Inspiration
Inspired by Mont Blanc, the tallest mountain of the Alps and the birthplace of COLMO, the project follows the brand positioning featuring high end and intelligence to meet the needs of its target group. The whole house intelligent high end family scenario constructed by the full range of products of the same brand brings users an interactive one step consumption experience, so as to offer them macro, comprehensive consumption options.
Project Overview
Colmo Ai Home Terminal Image Design has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Image Credits
For design images and photos please credit RE&DER DESIGN PLC.
Silver Recognition
RE&DER DESIGN PLC was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Colmo Ai Home Terminal Image Design.
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