CR Land Runcheng
Sales Center for China Resources (Holdings) Co., Ltd
Hefei, a city with a 2000 year history, is where this project is located. With luxury, ecological harmony, and humanistic art as its hallmarks, it seeks to offer residents a high quality life. Among others, the art installation is curved and intertwined, as if forming a metaphorical wheel of time and space. The bright crystal lampposts enhance the space's transparency and openness while displaying an aesthetic style that is echoed in modern furniture. By adhering to the dot, line, and plane design and shunning flashy and stereotype, the designer aims to make it an era coordinate of Hefei.
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CR Land Runcheng by Kelly Lin
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Sales Center by Kelly Lin
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Kelly Lin CR Land Runcheng
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Kelly Lin Sales Center
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China Resources Holdings Co LtdBrand Logo
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CR Land Runcheng Sales Center Media Articles
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Unique Properties
In this case, the designers have abandoned the flashy and stereotypical elements and returned to the inspirational conception of dot, lines and planes. As a result, China Resources Runcheng Sales Center is endowed with humanistic connotations and high value coordinates of the times by exploring the history, present and looking into the future of Hefei city.
Tags
Kelly Lin, Hefei, Sales Center, Humanity
Production Technology
Metal, marble, luxury stone, leather, crystal, glaze, etc.
Design Challenge
The designer traces the imprint of life, and mixes art, culture and life scenes with aesthetic perception, while expressing the place of spirituality beyond abstraction. By doing so, the unique metropolitan temperament of the sales center is embodied with luxury, ecological harmony, and humanistic art as its hallmarks.
Project Duration
The project is located in Hefei, China and completed in May 2022.
Operation Flow
The art installation in lobby is curved and intertwined, forming a metaphorical wheel of time and space, linking ancient and modern Hefei. The bright crystal lampposts in a cascading display enhance the space's transparency and openness while displaying an aesthetic style that is echoed in modern furniture. As a tranquil corner away from the bustling city, the composition of dots, lines and planes in the study extends the softness of curves, making the space full of sculptural form.
Research
With a two thousand year history and a commitment to embrace scientific research and innovation, Hefei is a crucial political and military hub in China. Here, in all of its elegant splendor, is where China Resources Runcheng Center is located.
Inspiration
What is luxury today? According to the designer, the essence of luxury is not confined to the complexity and magnificence of materials, or the shape of furniture, but ultimately points to the combination of quality and aesthetic spirit. In this case, starting from the experience of life, the designer works to touch the essence and aesthetics of luxury, so as to shape an ideal high-quality urban living in a contemporary and elegant context.
Image Credits
Photographer Mconcept
Project Overview
CR Land Runcheng Sales Center has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Kelly Lin was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work CR Land Runcheng Sales Center.
Kelly Lin Press Releases
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