Downtown
Mtown Makadi Heights

Downtown for Innovation Design Studio

Mtown design revolves around a central spine, incorporating building blocks to connect the project with the main node. Intimate piazzas between clusters offer diverse experiences. Creating a green spine overlooking the central park, promotes a deeper connection with nature. The design prioritizes well being, considering social, physical, mental, and emotional effects on occupants and communities. The design reflects a holistic approach focusing on well being centric space and walkability. Making it an enjoyable walk all yearlong is one of the main goal by adding shaded spots along the spine.

Innovation Design Studio 2024 Agency Iron Press Kit № 158978

Download Press Kit № 158978

Download Press Kit № 158978 Downtown for Innovation Design Studio by Innovation Design Studio to access high-res images, essential texts, translations, and exclusive interviews—all in one.


Available Now for Your Next Story

At architecture|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention architecture|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. architecture|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


MTown Makadi Heights by Innovation Design Studio
MTown Makadi Heights by Innovation Design Studio

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. For attribution details, see the Image Credits Section.

Downtown  by Innovation Design Studio
Downtown by Innovation Design Studio

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Please check the Image Credits Section for photo acknowledgements.

Innovation Design Studio MTown Makadi Heights
Innovation Design Studio MTown Makadi Heights

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Please check the Image Credits Section for photo acknowledgements.

Innovation Design Studio Downtown
Innovation Design Studio Downtown

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Consult the Image Credits Section for information on photo credits.

Innovation Design Studio Design Team Photo
Innovation Design Studio Design Team Photo

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Image attributions can be found in the Image Credits Section.

Innovation Design StudioBrand Logo
Innovation Design StudioBrand Logo

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Image Credits Section holds all necessary photo accreditation details.

Design Interviews
Innovation Design Studio Interview

Journalist Exclusive: A detailed interview with Innovation Design Studio, around 1352 words, is ready for you to use in your coverage, free of charge. Access it today. Access Innovation Design Studio Interview Now.


Design Newswire
Mtown Makadi Heights Downtown Press Releases

Discover our press releases for Mtown Makadi Heights available in the following languages: English.


Press Kit
Mtown Makadi Heights Downtown Media Articles

Ready for your features: articles on Mtown Makadi Heights in various languages, including English, Spanish, French, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Japanese, Arabic (Standard), Turkish, Korean, Russian, Italian and Hindi.


Unique Properties

M-Town design revolves around a central spine, incorporating building blocks to connect the project with the main node. Intimate piazzas between clusters offer diverse experiences. Creating a green spine overlooking the central park, promotes a deeper connection with nature. The design prioritizes well-being, considering social, physical, mental, and emotional effects on occupants and communities. The design reflects a holistic approach focusing on well-being-centric space and walkability.

Tags

downtown, Mixed-use, spine, spiralspine, Mtown, Nightlife, alive, Integrated, Wellness, Walkabletown

Production Technology

The design was produced after a back and forth open discussions with the client to get a full understanding of their requirements. We started by introducing three different directions which gave us the opportunity to brainstorm with the client unlocking the full potential of our concept design. We used AutoCad, Sketchup, 3Dmax, Photoshop and InDesign to illustrate and present our design.

Design Challenge

The main challenge while designing this project was the level difference within the site and how to make use of that 20m difference creating an interesting integrated outdoor space. The other challenge was to come Up with an innovative downtown fabric and creating different vibe for each cluster connecting them all with the main spine harmoniously. Another challenge is to keep this large open space walkable and safe for pedestrians without vehicles interference.

Project Duration

The design process started in September 2023 and the project is under construction, located in the heart of Makadi Heights, merely 20 minutes from Hurghada by the Red Sea in Egypt. Makadi Height stands as a central hub, situated at the peak of Makadi Bay, at an advantageous location, positioned 78meter above sea level.

Operation Flow

Crafted with meticulous attention, our design philosophy centers on creating an environment that seamlessly weaves together all essential facilities and amenities. The intention is to craft a fully integrated town where every conceivable need is not only met but exceeded. Our commitment to thoughtful planning ensures that residents experience the epitome of convenience and comfort, making each aspect of daily life effortlessly accessible within this meticulously designed community.

Research

Our research was based on the site studies and analysis in terms of contour lines, level difference, climate impact, the surrounding and the accessibility to the site whether for vehicles or the pedestrians access. In addition to the sea view studies. Our research was also focusing how to incorporate the wellness principles within the design as we believe that the urban fabric and architecture has a high impact on the well-being of the end-user.

Inspiration

Inspired by the unique shape of the land, the level difference within the land and the wellness concept. We are very keen to implement wellness principles within our design as we believe the urban and architecture fabric has a huge impact on the mood and well-being of the user. The shape of the land effortlessly imposed the concept of the spiral spine connecting all the clusters and amenities with the main node and the sky piazza created as an outdoor amphitheater welcoming musical festivals.

Image Credits

Main Image 3D Artist & Illustrator Atelier 23 Image #1 3D Artist & Illustrator Atelier 23 Image #2 3D Artist & Illustrator Atelier 23 Image #3 3D Artist & Illustrator Atelier 23 Image #4 3D Artist & Illustrator Innovation Design Studio

Project Overview

Mtown Makadi Heights Downtown has been a Iron winner in the Urban Planning and Urban Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Innovation Design Studio Design Team Photo Award Logo
Iron Recognition

Innovation Design Studio was recognized with the coveted Iron A' Design Award in 2024, a testament to excellence of their work Mtown Makadi Heights Downtown .

DesignPRWire
Innovation Design Studio Press Releases

Attention press members and journalists: We offer a collection of press releases on Innovation Design Studio and their notable work, available for your unrestricted use. Journalists can access 2 press releases immediately, ready for your use.


Mtown Makadi Heights: A New Urban Oasis in the Heart of Makadi Bay

Innovation Design Studio Unveils Mtown Makadi Heights, a Wellness-Centric Mixed-Use Development


Innovation Design Studio Design Team Photo
Innovation Design Studio Newsroom

Dive into Innovation Design Studio Newsroom to explore celebrated designs and projects.

You are currently viewing Media Showcase № 158978. Uncover the depth of Innovation Design Studio's achievements in their newsroom, featuring everything from high-res images to detailed interviews. Currently viewing: Press Kit / Media Showcase 158978 for Mtown Makadi Heights. For extended content, visit Newsroom 342969.

Explore Now

The Ark Business District Commercial Complex
The Ark Business District

Commercial Complex for Innovation Design Studio

Innovation Design Studio 2023 Agency Golden
Lagonaki Mountain Eco Resort  Master Plan
Lagonaki Mountain Eco Resort

Master Plan for RTDA

RTDA 2023 Agency Bronze
Impression of Railway Park
Impression of Railway

Park for S.D. Atelier Design and Planning

Ching-I Wu 2021 Professional Platinum
Smart Ecology Industrial Park
Smart Ecology

Industrial Park for BLVD International

Yun Du 2020 Professional Silver
Urban Re-Public Place Making
Urban Re-Public

Place Making for Aecom Ltd.

Aecom Ltd. 2024 Agency Bronze
Scenic Path Along Guixeres Landscape Recovery
Scenic Path Along Guixeres

Landscape Recovery for BATLLE I ROIG ARQUITECTURA

BATLLE I ROIG ARQUITECTURA 2021 Agency Golden
Light Portal Future Rail City
Light Portal

Future Rail City for QUAD studio

QUAD studio 2020 Agency Golden
Smart Agriculture Demonstration Park
Smart Agriculture

Demonstration Park for HOS

HOS 2022 Agency Bronze
Future Headquarters Community Office and Residence
Future Headquarters Community

Office and Residence for Hangzhou Xiaoshan Environment Group Co. LTD

ZUP 2022 Agency Bronze
La Cadiere Garden City International Resort Center
La Cadiere Garden City

International Resort Center for La Cadiere

Quincy Li 2022 Agency Bronze
Punta Piedra Waterfront Microcity
Punta Piedra

Waterfront Microcity for Rodriguez Pons Architects

Marcello Rodriguez Pons 2025 Professional Silver
CR Hope Town Masterplan
CR Hope Town

Masterplan for Chongqing Architectural Design Institute Co., Ltd.

Dongzhu Chu 2023 Agency Bronze
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Unlock Exclusive Journalistic Resources

Join our community of leading journalists and gain immediate access to premium content, in-depth design insights, and exclusive interviews.

Create Your Journalist Account

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY