Chuji
Retail for design Chill-out inc.
Although this store is located in the international city of Tokyo, it was planned in a quiet location a little ways back. There are many flashy stores with a Chinese atmosphere in the surrounding area, but this store has a modern Japanese atmosphere Zen. By using materials that are readily available, costs were kept down, while the cutting method and details were ingeniously designed to make it original and special. Also, with sustainability in mind, used tea leaves were dried and mixed into the plastering material for reuse. It is an expression that is rich in both appearance and aroma.
Download Press Kit № 161967
Download Press Kit № 161967 Retail for design Chill-out inc. by Atsushi Murakami to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Chuji by Atsushi Murakami
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Retail by Atsushi Murakami
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Atsushi Murakami Chuji
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Atsushi Murakami Retail
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Chuji Retail Press Releases
Press releases tailored for Chuji are available in the languages: English.
Chuji Retail Translations
Chuji in your language: we provide project translations across multiple languages: खुद्रा NE, Detaljhandel NO, Detaljhandel NB, Comercial OC, ଖୁଚୁରା OR, پرچون PS, خردهفروشی FA, Handel Detaliczny PL, Varejo PT, ਰਿਟੇਲ PA, Rantiy QU, Retail RO, Ритейл RU, Faleoloa SM, विक्रयः SA, Maloprodaja SR, Kutengesa SN, ريٽيل SD, සිල්ලර වෙළඳ SI, Maloobchod SK, Maloprodaja SL, Tafaariiqda SO, Rekiso ST, Comercial ES, Ritel SU, Rejareja SW, Detaljhandel SV, Pagtitinda TL, Чакана-фурӯшӣ TG, சில்லறை விற்பனை TA, Ваклап сату TT, రిటైల్ TE, ร้านค้าปลีก TH, ཚོང་ཁང་། BO, ቸርቻሪ TI, Perakende TR, Söwda TK, Роздрібна торгівля UK, ریٹیل UR, سودا دۇكىنى UG, Chakana savdo UZ, Bán lẻ VI, Manwerthu CY, Ferkeap FY, Ukuthengisa XH, קראָם YI, Títà YO, Ukuthengisa ZU, Retail EN, Kleinhandel AF, Shitje me Pakicë SQ, የችርቻሮ ሽያጭ AM, البيع بالتجزئة AR, Մանրածախ HY, খুচুৰা AS, Pərakəndə Satış AZ, Salmenta EU, Крама BE, রিটেইল BN, Maloprodaja BS, Търговия BG, လက်လီရောင်းချရေး MY, Comerç CA, Tindahan CEB, Malonda NY, 零售空间 ZH, Cummercio CO, Maloprodaja HR, Maloobchod CS, Detail DA, Detailhandel NL, Detalkomerco EO, Jaemüük ET, Vähittäiskauppa FI, Reic GD, Comercio GL, საცალო ვაჭრობა KA, Einzelhandel DE, Λιανική EL, Ñemuhã GN, રિટેલ GU, Komès HT, Sayar da Kayayyaki HA, Kūʻai Aku HAW, קמעונאות HE, खुदरा HI, Khw Muag Khoom HMN, Kiskereskedelem HU, Verslun IS, Ire Ahịa IG, Ritel ID, Miondíol GA, Negozio IT, 小売店舗 JA, Ritel JV, ಚಿಲ್ಲರೆ KN, Сауда KK, ហាងលក់រាយ KM, Igurisha RW, 리테일 KO, بازرگانی KU, Соода KY, ຮ້ານຄ້າ LO, Venditio Minuta LA, Mazumtirdzniecība LV, Mažmeninė prekyba LT, Einzelhandel LB, Малопродажба MK, Fivarotana MG, Runcit MS, റീട്ടെയിൽ ML, Bejgħ bl-Imnut MT, Hokohoko MI, किरकोळ विक्री MR, Худалдааны орон зай MN, Commerce FR.
Chuji Retail Media Articles
Utilize our prepared articles to feature Chuji, available in the languages: Korean, Arabic (Standard), Hindi, German, Spanish, Turkish, Indonesian, Dutch, Italian, English, Russian, Japanese, Portuguese, Chinese (Mandarin) and French.
Unique Properties
Cost control is important, especially when designing a small-scale store. By using readily available materials rather than special materials, we were able to keep costs down, while also creating an original and special space by devising cutting methods and details. In addition, used tea leaves were dried, crushed, and mixed into the plastering materials. Even after being mixed in, the fragrance and slight color were extracted, and the texture was also evident, resulting in a unique finish.
Tags
chinese, tea, sweets, teahouse, factory
Production Technology
Another existing store discards about 600 kg of used tea leaves per year.It cannot be served to customers again, but it still has enough aroma and consciousness left in it.Of course, we will not be able to reuse or upcycle all of these materials in this project.Not only will this project appeal to the senses of touch and smell, but it will also raise awareness of sustainability at the same time.
Design Challenge
There are no straight sections in the seating area of this store.It is difficult to arrange tables efficiently.So we arranged a large table that follows the curve. However, a large table is inevitably heavy.To make it look lighter, we gave it a single leg and hung the end from the ceiling. This created a mysterious space where something heavy appears to be floating in the air.
Project Duration
The project started in April 2023 and finished in Aril 2024 in Tokyo
Operation Flow
Customers can choose and purchase products from the display cases and shelves, and those who make a reservation can enjoy a course set that includes carefully selected Chinese tea and sweets.
Inspiration
The store is located in the multinational city of Tokyo. Although there are many fancy Chinese restaurants in the neighborhood, we have created a gentle space that appeals to the senses of sight, touch, and smell, aiming for a modern Tokyo-style Chinese store.
Image Credits
Image #1-5: Photographer ©Nacása & Partners Inc.
Project Overview
Chuji Retail has been a Bronze winner in the Interior Space and Exhibition Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Atsushi Murakami was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Chuji Retail.
Atsushi Murakami Press Releases
Attention press members and journalists: We offer a collection of press releases on Atsushi Murakami and their notable work, available for your unrestricted use. Now available: Immediate access to 1 press releases for journalists.
Atsushi Murakami's Chuji Teahouse Wins Bronze at 2025 A' Design Awards for Sustainable Tokyo-Inspired Interior
Atsushi Murakami's Chuji, a modern Chinese teahouse in Tokyo, has been honored with the Bronze A' Design Award 2025 for its innovative use of recycled tea leaves, cost-effective materials, and a sensory-rich, sustainable space that redefines retail interiors in the city's vibrant landscape.
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