Showroom
The Yihe Platinum Bay Sales Center

Showroom for If Space Design

The project shows the personality of the designer, breaks the idea that "Hexi district is the cultural desert of Nanjing", and steps onto a new stage of the Yihe series. The overall design, which drew the elements of Nanjing City history, plan arranges an elegant and simple space embellished with warm-color decorations to expand the space's sense of scale. New Era of the Stone City, Dancing Dragon and Wandering Fish, the design theme, is manifested in the Stone City culture, the value of the Yuzui District, Yiju brand, project significance, space highlights, and space's atmosphere.

If Space Design 2021 Agency Golden Press Kit № 117117

Download Press Kit № 117117

Download Press Kit № 117117 Showroom for If Space Design by If Space Design to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Yihe Platinum Bay by If Space Design
Yihe Platinum Bay by If Space Design

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Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. For attribution details, see the Image Credits Section.

Showroom by If Space Design
Showroom by If Space Design

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. For photo credit information, refer to the Image Credits Section.

If Space Design Yihe Platinum Bay
If Space Design Yihe Platinum Bay

Download 1800 Pixels JPEG Image.

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If Space Design Showroom
If Space Design Showroom

Download 1800 Pixels JPEG Image.

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If Space DesignBrand Logo
If Space DesignBrand Logo

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Consult the Image Credits Section for information on photo credits.

Design Newswire
The Yihe Platinum Bay Sales Center Showroom Press Releases

Press resources for The Yihe Platinum Bay Sales Center are offered in several languages: English.


Press Kit
The Yihe Platinum Bay Sales Center Showroom Media Articles

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Unique Properties

Drawing the elements of Nanjing City history, the overall design plan arranges an elegant and simple space embellished with warm-color decorations to expand the space's sense of scale. The design theme, New Era of the Stone City - Dancing Dragon and Wandering Fish, is manifested in the Stone City culture, the value of the Yuzui District, Yiju brand, project significance, space highlights, and space's atmosphere.

Tags

sales center, Nanjing Stone City culture, fish shape, tinted art glass, Hexi Yuzui District, Yiju brand, exquisite and elegant

Production Technology

Materials: Metal meshwork, rock slab, tinted art glass, corrugated stainless steel, paper sculpture

Design Challenge

The largest challenge lies in the highlight design. In order to present the perfect effect of the glass side of staircase, it needs to consider the super long materials, the color gradient and the installation order and ensure the installation of irregular-sized glass. And the paper installation needs to produce many samples to make sure the best quality and visual effects.

Project Duration

The project started in January 2020 and finished in June 2020 in Nanjing, China.

Operation Flow

The circulation route was supposed to be rational and beneficial to sale and improve visiting experiences. Each functional division should be well arranged and closely connect with each other. Natural light was preferred and lighting should be enhanced. The spatial layout should be reasonable, stood out the advantages of the building itself and highlighted the additional display function to satisfy daily needs of showing visitors.

Research

Considering that the New District lacks profound and abundant cultural background, the designer integrated the Yiju brand spirit and historical and cultural preservation into the project. The project shows the personality of the designer, breaks the idea that "Hexi district is the cultural desert of Nanjing", and steps onto a new stage of the Yihe series.

Inspiration

The space of the lobby is outlined holistically in vertical and horizontal directions. The aisle space on the second floor are highlighted by the components of metals, tinted glass, piano-keyboard-like stairs, and artistic installations like paper fish sculptures, which can lift the space's visual effect and flexibility in the meantime. The reception desk is spliced in a form of flowing water, echoing with the background of swimming fish.

Image Credits

photo by: TOPIA VISION

Project Overview

The Yihe Platinum Bay Sales Center Showroom has been a Golden winner in the Interior Space and Exhibition Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

 Award Logo
Golden Recognition

If Space Design was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work The Yihe Platinum Bay Sales Center Showroom.

DesignPRWire
If Space Design Press Releases

Numerous press releases on If Space Design and their achievements are at your disposal, inviting press members to use them freely in their coverage. Journalists can access 1 press releases immediately, ready for your use.


The Yihe Platinum Bay Sales Center: A Stunning Showcase of Nanjing's Stone City Culture

If Space Design unveils the Yihe Platinum Bay Sales Center, a captivating showroom in Nanjing, China, blending history, art, and modern elegance.


Newsroom
If Space Design Newsroom

Access If Space Design Newsroom for exclusive insights into distinguished design and laureled projects.

You are currently viewing Media Showcase № 117117. If Space Design's newsroom is your gateway to exploring their acclaimed work, complete with all the high-resolution images and interviews you need. You are here: Press Kit / Media Showcase 117117 about The Yihe Platinum Bay Sales Center. Additional content is available in Newsroom 298367.

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