Longwan Three Realms
Sales Center for 7POINTS DESIGN
Longwan Three Realms is a sales center covering 480 square meters. The layout uses circulation paths to divide functional areas and guide visitors. A custom wooden grille system encloses space while remaining permeable, keeping the original building frame and reducing added elements. Materials with natural qualities are layered to engage sight, touch and smell. A crushed stone mosaic floor reuses stone waste and avoids the cold feeling of standard marble or tiles. Art installations are made of pulp, a recyclable and easily shaped material. The design aims to convey calm and positive emotion.
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Longwan by Alan Wong
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Sales Center by Alan Wong
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Alan Wong Longwan
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Alan Wong Sales Center
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Longwan Three Realms Sales Center Press Releases
Our Longwan Three Realms press releases are ready in languages: English, for your convenience.
Longwan Three Realms Sales Center Translations
Translations of Longwan Three Realms are ready for you in an array of languages: Pusat Jualan MS, Satuw merkezi TK, Primary Function: Puseur Penjualan SU, Sant Vant HT, विक्री केंद्र MR, Търговски център BG, Ibùdó Tità YO, Primary Function: IZiko leNtengiso XH, Primary Function: Сату үзәге TT, Verkoopsentrum AF, Xarunta Iibka SO, Primary Function: Сату орталығы KK, विक्रयकेन्द्रम् SA, Asosiy vazifa: Savdo markazi UZ, Prodejní centrum CS, Centrum Venditionis LA, Борлуулалтын төв MN, Маркази фурӯш TG, מרכז מכירות HE, အရောင်းစင်တာ MY, Försäljningscenter SV, Centre de vendes CA, Primary Function: Nzvimbo Yekutengesa SN, సేల్స్ సెంటర్ TE, Salgscenter DA, Centru di Vendita CO, बिक्री केन्द्र NE, Trung tâm Bán hàng VI, ବିକ୍ରୟ କେନ୍ଦ୍ର OR, Центр продажів UK, Centrum Sprzedaży PL, Primary Function: سېتىش مەركىزى UG, Sentro ng Benta TL, لونگ وان ٿري رئلمس SD, Qendër Shitjeje SQ, Κέντρο Πωλήσεων EL, വിൽപ്പന കേന്ദ്രം ML, Cibiyar Sayarwa HA, Ionad Reic GD, មជ្ឈមណ្ឌលលក់ KM, বিক্ৰী কেন্দ্ৰ AS, Ñemuha Renda GN, Vendocentro EO, विक्रय केंद्र (सेल्स सेंटर) HI, সেলস সেন্টার BN, Центр продаж RU, سیلز سینٹر UR, Pusat Penjualan ID, Verkaufszentrum DE, Satış Merkezi TR, Sales Center EN, 售楼中心 ZH, Centro de ventas ES, مركز مبيعات AR, Espace de vente FR, Centro de Vendas PT, 販売センター JA, 판매 센터(모델하우스) KO, Centro vendite IT, Salgssenter NO, Salgssenter NB, ཚོང་ལས་ལྟེ་གནས། BO, Primary Function: Sentro sa Pamaligya CEB, გაყიდვების ცენტრი KA, Гандлёвы цэнтр BE, Prodajni center SL, Verkoopcentrum NL, Rantina Ukhu QU, Primary Function: Ikigo cy'Ubucuruzi RW, פֿאַרקויף־צענטער YI, Müügikeskus ET, ਪ੍ਰਾਇਮਰੀ ਫੰਕਸ਼ਨ: ਸੇਲਜ਼ ਸੈਂਟਰ PA, Setsi sa Thekiso ST, Pardavimų centras LT, 銷售中心 ZY, Centro de Vendas GL, ศูนย์การขาย TH, Pusat Penjualan JV, Verkafszentrum LB, Chaw Muag Khoom HMN, Canolfan Werthu CY, مرکز فروش FA, Centru de Vânzări RO, પ્રાથમિક કાર્ય: સેલ્સ સેન્ટર GU, Продажен центар MK, Ionad Díolacháin GA, Predajné centrum SK, Centre de Venda OC, Tirdzniecības centrs LV, Ebe Ọ Na-ere Ahịa IG, Malo Ogulitsira NY, Ċentru tal-Bejgħ MT, Kituo cha Mauzo SW, Prodajni centar BS, Kikowaena Kūʻai HAW, Pokapū Hokohoko MI, Prodajni centar HR, Primary Function: ناوەندی فرۆشتن KU, විකුණුම් මධ්යස්ථානය SI, Վաճառքի կենտրոն HY, Ivon-toerana Fivarotana MG, Sölumiðstöð IS, Негизги функция: Сатуу борбору KY, Isikhungo Sokuthengisa ZU, Satış Mərkəzi AZ, Nofoaga Autu o Faʻatauga SM, Prodajni centar SR, ማእከል መሸጣ TI, ສູນຂາຍ LO, የሽያጭ ማዕከል AM, Myyntikeskus FI, விற்பனை மையம் TA, Ferkeapsintrum FY, ಮಾರಾಟ ಕೇಂದ್ರ KN, د پلور مرکز PS, Értékesítési Központ HU, Salmenta Zentroa EU, expanding accessibility.
Longwan Three Realms Sales Center Media Articles
Access our collection of Longwan Three Realms articles, ready for use and offered in languages: German, French, English, Korean, Japanese, Russian, Hindi, Turkish, Italian, Spanish, Arabic (Standard), Portuguese, Dutch, Indonesian and Chinese (Mandarin).
Unique Properties
Designer has no intention to contribute to creating fantasy, selling anxiety, and strengthening involution. What they are thinking about is how to convey positive and soothing emotional power through space. For example: "As long as continue to improve, life will eventually show its infinite possibilities." And like: closeness, determination, tranquility, elegance, extension, upward, and enlightening abstract vocabulary are the keywords for design.
Tags
Pulp, The environmental protection, Recyclability, Plasticity, Tranquility
Production Technology
The mutual harmony, layering and echoing of different materials provide guidance for the slow release, rise and circulation of emotions. In this project, a large number of materials and textures with natural affinity and vitality are selected to awaken the rich experience of perception, touch, smell and other senses. For example, as the representative of the reuse of stone waste-the crushed stone mosaic floor, it is different from the cold feeling of standard marble or ceramic tiles.
Design Challenge
It is particularly worth mentioning that many of the art installations in this project have adopted the new material "pulp". The environmental protection, recyclability, plasticity, and even the sense of literature and art of pulp are worthy of favor, but it also brings unpredictable variables, and these are also real-time problems that designers need to control and solve.
Project Duration
Client: Longwan Real Estate Finish Date: February, 2021
Operation Flow
The heavy wooden volume satisfies the enclosing function of the wall, and at the same time has sufficient permeability. This not only solves the problem of retaining the original building frame and reducing additional items, but also brings a new plasticity of the efficiency and temperament of the functional space. Where to stretch? Where to transition? Where to extend? Where is the function important? Where to lay out the vision? These degrees of freedom have been greatly expanded.
Research
The use of moving lines to divide functional areas and guide paths is the most appropriate method in a sales center project. However, the design of moving lines must also deal with the balance between openness and privacy, closeness and distance. What is more important is the question of scale based on human measurement. Because different scales will trigger different emotional cognitions, the scale of this project is expressed in the familiarity of the subtle residential scale. For example, the large wooden grille system customized by the designers for this project has become the solution to this problem.
Inspiration
The name of the Longwan "Three Realms" project is derived from the poetry Wang Guowei's work "Poetic Remarks on the Human World": "From ancient times to the present, people who can achieve great careers or become a scholar must undergo three levels of cultivation." The location of this project is a place with high-quality educational resources in the city, and the target customers is also middle-class and above families with strong educational needs.
Image Credits
Photography Credit: Xingjie Space Photography Studio
Project Overview
Longwan Three Realms Sales Center has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Alan Wong was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Longwan Three Realms Sales Center.
Alan Wong Press Releases
Discover Alan Wong's journey through our press releases, available for all press members and journalists to use without restrictions. Immediate access is granted to 1 press releases for all journalists.
Longwan Three Realms Sales Center: A Tranquil and Innovative Design Project by Alan Wong
Alan Wong, co-founder and Design Director of 7 POINTS DESIGN, unveils the Longwan Three Realms Sales Center, a project inspired by Wang Guowei's poetry and aimed at conveying positive emotions through space. The project was completed in February 2021 for Longwan Real Estate in China.
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