Exhibition for ecoplus.Digital GmbH
Smart Data X You, From the origin of data to smart applications. This exhibition in the House of Digitalisation in Tulln, Austria, features an overall didactic concept that guides visitors through the narrative in a comprehensible way. Eight multimedia stations explain how data is created and processed. Design Studio Responsive Spaces was tasked with the creation, design and development of this immersive exhibition. They made the interconnectedness of everybody's digital environment tangible and provided visitors with low-barrier knowledge from the world of smart data utilizing interactivity.
Download Press Kit № 162497
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Smart Data x You - From the origin of data to smart applications. This exhibition inside the House of Digitalisation in Tulln, Austria, features an overall didactic concept, that guides visitors through the main narrative in a comprehensible way. 8 state-of-the-art multimedia stations explain how data is created and processed. The interactive exhibition makes the connections tangible and provides visitors with low-barrier knowledge from the world of smart data.
Exhibition, Interactive Media, Digital Space, Immersive Experience, Interaction, Real-Time Content
8 state-of-the-art multimedia station with all different interface approaches build the core of this immersive exhibition. Additionally, there is a over 70 meter long LED wall surrounding the whole space. All exhibits and the LED wall are connected in realtime and are reacting to each other. On the software side, mainly vvvv and Unity3D have been used.
The biggest challenges were the facts that there was going to be very broad target groups and a rather complex exhibition topic, smart data. The existing showroom and its technology needed to be utilized in a completly new way to deliver a true experience that empowers the overall brand of the house of digitalization, that hosts the exhibition. Connecting all exhibits in an understandable and entertaining way, visually and in functionality, was as important as delivering education to all visitors.
The project started in April of 2023 and the exhibition opened on the 31st of January 2024 in Tulln, Lower Austria, Austria.
For examples: If a visitor is exploring a particular aspect of the origin of big data, such as health data, then the overarching narrative shown on the 360-degree-Led-wall is also showing more health data
The whole exhibition was curated and design based upon internal research of all topics smart data. The goal from the beginning was, to create a exhibition that addresses a very broad target group, ranging from grammar school classes to senior citizens. It should also be able to entertain people who are feeling native with digital technologies as well as people that are less affine.
We wanted to combine our love for design, experience and technology. The goal was to create a exhibition that impresses and educates alike. Being located inside the House of Digitalisation, we wanted every visitor to feel the possibilities of digitalization and therefore we created all exhibits with real-time content and connected them. Every interaction at every possible point of the exhibition influences the whole state of the showroom, therefore making digitalization omnipresent.
Image #No 1: Photographer: Florian Voggeneder Image #No 2: Photographer: Florian Voggeneder Image #No 3: Photographer: Florian Voggeneder Image #No 4: Photographer: Florian Voggeneder Image #No 5: Photographer: Florian Voggeneder Video (Link): Video & Audio: das narrativ
Smart Data X You Exhibition has been a Golden winner in the Trade Show Architecture, Interiors, and Exhibit Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Responsive Spaces was recognized with the coveted Golden A' Design Award in 2025, a testament to excellence of their work Smart Data X You Exhibition.
Explore the world of Responsive Spaces through our press releases, designed for media members to use freely and enrich your content. Unlock 5 press releases now, directly accessible to journalists.
Find inspiration and award-winning creativity within the Responsive Spaces Newsroom.
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