Retail Design
Musee Beijing Flagship Store

Retail Design for AntiStatics Architecture

Musee Flagship Store in Beijing is an embodiment of elegance, sustainability, and innovation. This design revolves around a recycled loop concept, symbolizing both the cyclical nature of fashion and the brand's commitment to sustainability. From the tactile sensation of the wood textures to the stainless steel metal art wall, every detail is elevating the in-person shopping experience. Integrating 3D printed woven textures into the wood framework adds a layer of tactile intrigue, inviting customers to interact with the space on a sensory level.

Mo Zheng 2024 Startup Silver Press Kit № 159947

Download Press Kit № 159947

Download Press Kit № 159947 Retail Design for AntiStatics Architecture by Mo Zheng to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Musee Beijing Flagship Store by Mo Zheng
Musee Beijing Flagship Store by Mo Zheng

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Consult the Image Credits Section for information on photo credits.

Retail Design by Mo Zheng
Retail Design by Mo Zheng

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. For photo credit information, refer to the Image Credits Section.

Mo Zheng Musee Beijing Flagship Store
Mo Zheng Musee Beijing Flagship Store

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Acknowledgements for photographs are in the Image Credits Section.

Mo Zheng Retail Design
Mo Zheng Retail Design

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Image attributions can be found in the Image Credits Section.

AntiStatics ArchitectureBrand Logo
AntiStatics ArchitectureBrand Logo

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Details on photo contributions are located in the Image Credits Section.

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Musee Beijing Flagship Store Retail Design Press Releases

For Musee Beijing Flagship Store, we offer press releases in multiple languages, including: English.


Press Kit
Musee Beijing Flagship Store Retail Design Media Articles

For immediate use: Musee Beijing Flagship Store articles, available in languages such as Korean, Indonesian, English, Dutch, Italian, Spanish, German, French, Turkish, Portuguese, Japanese, Chinese (Mandarin), Arabic (Standard), Russian and Hindi, to enrich your content.


Unique Properties

The flagship store for the fashion brand MUSÉE in Beijing's Wukesong Mall is an embodiment of elegance, sustainability, and innovation. Inspired by the concept of a personal luxury museum for the urban woman, the design seamlessly blends recycled elements with contemporary aesthetics to create an unforgettable shopping experience.

Tags

Sustainable, Recycle system, Continuous Loop, Parametric Design, 3D-Printed Woven Textures, Modular Display Systems

Production Technology

Utilizing a modular loop system allows for flexibility in showcasing handbags and jewelry pieces, ensuring a dynamic and engaging shopping experience for customers. Each element within the store is meticulously crafted to enhance the in-person shopping experience. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.

Design Challenge

Prototyping played a crucial role in the research process, allowing designers to test different iterations of the continuous loop system and evaluate its feasibility, functionality, and aesthetic appeal. Additionally, integrating 3D-printed woven textures into the wood framework adds a layer of tactile intrigue, inviting customers to interact with the space on a sensory level. This fusion of traditional materials with cutting-edge technology exemplifies the store's forward-thinking approach to design.

Project Duration

This project was designed in May 2023, and finished the construction by Oct 2023, it's located in Beijing, China.

Operation Flow

Ultimately, the flagship store for MUSÉE transcends traditional retail environments, offering a unique blend of inspiration, sustainability, and creativity. It stands as a testament to the brand's dedication to elevating the shopping experience for the modern urban woman, inviting her to explore and discover the future of luxury fashion.

Research

The research behind creating the continuous loop system for MUSÉE's flagship store involved a deep dive into the brand's core ethos of sustainability and its unique proposition of offering pre-owned luxury bags. The research began by immersing into MUSÉE's brand identity, mission, and values. It was crucial to grasp the essence of the brand's commitment to sustainability and its vision of redefining luxury through pre-owned items. Through meticulous research and creativity, the design team has curated a space that not only showcases luxury fashion but also fosters meaningful interactions between customers and the brand.

Inspiration

This design revolves around a recycled loop concept, symbolizing both the cyclical nature of fashion and the brand's commitment to sustainability. A consistent wood band framework serves as the foundation, evoking warmth and timelessness. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.

Image Credits

Photo by UK Studio and AntiStatics

Project Overview

Musee Beijing Flagship Store Retail Design has been a Silver winner in the Interior Space and Exhibition Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

 Award Logo
Silver Recognition

Mo Zheng was recognized with the coveted Silver A' Design Award in 2024, a testament to excellence of their work Musee Beijing Flagship Store Retail Design.

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Mo Zheng Press Releases

For journalists seeking engaging content: Explore our press releases featuring Mo Zheng's work, freely available for incorporation into your stories. Now available: Immediate access to 5 press releases for journalists.


MUSÉE Beijing Flagship Store Unveils Sustainable and Innovative Retail Design

The flagship store for the fashion brand MUSÉE in Beijing's Wukesong Mall is an embodiment of elegance, sustainability, and innovation, offering a unique blend of inspiration, sustainability, and creativity.


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